A coffee shop, for example, might use a coffee cup in its logo. It's best to brand your company with a logo that includes symbols, icons, colors, and fonts that clearly represent what you’re selling to your customers. Your company logo can convey different meanings depending on the logo design you choose.
Take some time to experiment with different designs until you land on something that fits your needs just right. You want to use some bold colors and interesting symbols or icons, but you also want to make sure the logo does an effective job of telling the target audience exactly what it is you offer. All of our sample businesses followed that line of thinking, with each using a block sans-serif font that can be read with just a quick glance.ĭesigning a jingle company logo is about striking a balance between creativity and practicality. However, when it comes to font, we would actually recommend that you play it safe and stick with a standard font that is going to communicate the name of your business effectively with potential customers. You might be tempted to pick a wild font for your logo to continue attracting attention and standing out. Tracking Down a Great Font for a Jingle Company Logo Along with the name of your business, the symbols you use will be something that allows the customer to attach your brand with a particular service. However you choose to do it, using some kind of imagery that references the service this business provides is a smart move. Jingle Mania uses a drawing of a cartoon-ish character wearing headphones and displaying a big smile. For ReelWorld, there is a music note with bolts coming out of the top meant to represent radio waves. We see that concept brought to life in a couple of our sample logos. This is an audio business, so using symbols and icons in your logo that reference the world of audio production is a logical choice. Jingle Company Logo Symbol and Icon Ideas Experiment with various bold color choices until you settle on a palette that feels just right. Regardless of the specific colors chosen, the lesson here is clear - none of these brands were shy when it comes to using color to allow their logo to stand out from the crowd.Īs you design your logo, you have plenty of freedom in terms of the colors you pick, as long as the finished product is capable of grabbing attention and giving your brand an identity. It’s interesting to see that two of our logos use the same red-and-black color scheme. Similar to our first example, this is another logo that uses red and black for its design. In addition to black and white, varied shades of teal make up the bulk of this logo. This business is a major player in the jingle market, and its logo features a bright shade of red to go along with black for a stark contrast. You won’t be surprised to see that our three example businesses have taken this approach.
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Bland, subtle colors aren’t going to accomplish that goal, so feel free to be bold with what you pick to give your brand an unforgettable personality.
You want to be memorable, and you want to stand out from the audience. So, as you brand your jingle company, you should be thinking in a similar way. Jingles are all about getting attention and being memorable in the minds of your audience. Finding the Right Colors for Your Jingle Company Logo By the end of this section, you should have a great idea of what you want your logo to look like. We’ll analyze their logos to determine what they do well and what trends you should keep in mind as you produce your own design.
To help you develop a plan for your new logo, we’d like to look at some existing companies in the jingle space. Fortunately, designing a logo can be a quick and easy process - as long as you have a plan. As you work to build a list of clients and grow your revenue, you may find that having a logo is a helpful asset in various marketing ventures. Starting a jingle company is a great way to turn your creative and musical talents into a business venture.
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